Bhadohi, often called the Carpet City of India, is a globally renowned hub for handcrafted rugs and weaving excellence. With a legacy spanning centuries, it is home to generations of skilled artisans who uphold traditional techniques with unmatched mastery. For Den Decor India, Bhadohi is not just a location - it’s the soul of our craftsmanship and heritage.
Generations of Expertise
Three generations of craftsmanship, pouring
passion and precision into every carpet.
Tradition Meets Innovation
A perfect blend of timeless craftsmanship and
modern design.
Global Appeal
Carpets that fit effortlessly into sophisticated
spaces, anywhere in the world.
Personalized Luxury
From concept to installation, each carpet is
designed to make your space truly yours.
Den Decor India is a heritage-rich, design-forward carpet company, based in Bhadohi, India’s famed Carpet City. With over three generations of weaving expertise, we offer end-to-end solutions from design conceptualisation to final installation. Our in-house team manages every stage, ensuring quality, customisation, and consistency.
sqft facility
Vertically integrated In- house process
skilled artisans
and staff
sqmt carpet being produced every year from our facility
Where Craft Lives and Grows
Set in Bhadohi, our integrated facility is where legacy and expertise converge with modern infrastructure. Every stage, from design to dispatch is managed in-house, enabling real-time updates, tighter quality control, and seamless collaboration.
Skilled hands at work: our artisans bring stories to life, one knot at a time.
Each rug undergoes meticulous finishing, ensuring softness, strength, and sheen.
From Raw to Refined
At the core of our production lies the loom, operated by master weavers who follow detailed design maps and precise color cues. This stage brings every design to life, knot by knot, translating paper concepts into physical masterpieces with rhythmic expertise and deep-rooted skill.
Our facility integrates sustainable practices like solar-powered operations, natural lighting, and efficient resource management.
Where quality meets care. Every piece is checked before it finds a home.
Rooted in Craft
With deep-rooted craftsmanship, advanced resources, and constant monitoring, we ensure that every rug reflects precision, passion, and purpose.
Our facility integrates sustainable practices like solar-powered operations, natural lighting, and efficient resource management.
Collaboration is the core of our process where ideas are exchanged, skills are passed down, and every voice shapes craft.
At Den Decor India, every stage of the carpet-making journey is managed in-house, ensuring complete control over quality, design, and delivery. From concept development, yarn dyeing, and weaving to finishing, washing, and final installation - our end-to-end process blends traditional craftsmanship with modern precision. This integrated approach allows for full customisation, faster turnaround, and consistently exceptional results.
Our Approach
01.
Design
Every rug begins with a story. Our design team draws inspiration from global aesthetics, cultural motifs, and personal narratives to create patterns that feel timeless yet relevant. It’s where artistry and intent meet to give shape to comfort and character.
02.
Mapping
Oncethe design is finalized, it’s meticulously translated into a visual grid or ‘map’. This step ensures every detail From motif placement to color count is aligned to guide the weavers with precision. Mapping is the silent architect behind every flawless weave.
03.
Color and Yarn Selection
Choosing the perfect palette is both an art and a science. We carefully select high-quality yarns and custom-blend colors to match the desired tone, mood, and finish of the rug. This stage ensures every thread carries the right depth and soul.
04.
Dyeing
Our dyeing process is rooted in tradition yet supported by modern methods to ensure rich, lasting hues. From natural vegetable dyes to refined color formulations, we maintain tight control over every batch for consis-tency, vibrancy, and eco-responsibility.
05.
Weaving
This is where the heart of our craft lies. Our skilled artisans, many of whom have honed their craft over decades, hand-weave each rug knot by knot. Their experience and devotion are what transform threads into living, breathing pieces of art.
06.
Washing
After weaving, each rug undergoes a detailed washing process to enhance its texture,softness, and sheen. This stage not only cleans the rug but also helps bringthe colors to life, giving the surface its distinct finish and tactile warmth.
07.
Binding
Edges are secured with care using traditional hand-binding techniques or fine stitching, depending on the design. Binding ensures durability and gives each rug a refined, finished look, the subtle signature of fine craftsman-ship.
08.
Finishing
The final touches - trimming, stre-tching, and detailed inspections are carried out in-house to ensure the rug meets our high standards. Each rug is treated as a one-of-a-kind piece, finished with pride and precision.
09.
Quality Check
Before leaving our facility, every rug goes through a multi-level quality check. From measuring dimensions to inspecting patterns, yarn consistency, and color, we leave no detail unchecked, ensuring your rug is perfect, inside and out.
10.
Packing & Shipping
Every finished rug is carefully packed at our facility using protective materials designed to preserve its form, color, and texture. Whether shipping locally or globally, we ensure secure handling and timely delivery, so your rug arrives at
your doorstep just as it left us.